Dr. Mukesh Sharma, Dean of NMIMS, School of Branding and Advertising and former Director General of Doordarshan has said that the Union cabinet's decision to merge Film media units is a big step by the Centre. He said, converging all these media units under a single umbrella will revive them and it is going to be a win-win situation for the film industry.<br />”<br />”Development of films will be more balanced, said film producer, Mr. Mihir Bhuta. He said, it will be an advantageous move for the people involved in the film industry.<br />”<br />”<span style="color: #222222;">The merging of film media units will create a lot of synergy, said Mr. Sanskar Desai, a documentary filmmaker &amp; General Secretary of the Indian Documentary Producers Association.</span><br />