Prime Minister Dr. Manmohan Singh ha urged media to collectively ensure that objectivity is promoted and sensationalism is curbed.

In a message on National Press Day, Dr. Singh said, censorship is not answer for irresponsible journalism. He said, a free and fair media has been an essential pillar of the democracy.

Dr Singh added said since the struggle for freedom, media has been guiding social change, informing readers of their rights and contributing to the nation-building process by spreading awareness.