August 23, 2020 3:55 PM

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PM Modi holds meeting to discuss ways to boost manufacturing & global imprint of Indian toys

<span style="color: #222222;">Prime Minister Narendra Modi has held a meeting with senior Ministers and officials to discuss ways to boost manufacturing and global imprint of Indian toys.</span><br />'' <span style="color: #222222;"> </span><br />'' <span style="color: #222222;">He said India is home to several toy clusters and thousands of artisans who produce indigenous toys which not only have cultural connect but also helps in building life-skills and psychomotor skills among children at an early age.</span><br />'' <span style="color: #222222;"> </span><br />'' <span style="color: #222222;">Mr Modi said such clusters should be promoted through innovative and creative methods.</span><br />'' <span style="color: #222222;"> </span><br />'' <span style="color: #222222;">It was informed that the Indian toy market has huge potential and can bring a transformative change in the industry by promoting 'Vocal for Local' under the Aatma Nirbhar Bharat campaign.</span><br />'' <span style="color: #222222;"> </span><br />'' <span style="color: #222222;">The Prime Minister said focus should be on use of technology and innovation and also towards manufacturing quality products that meet global standards.</span><br />'' <span style="color: #222222;"> </span><br />'' <span style="color: #222222;">Highlighting importance of toys in moulding a child's mind, Mr Modi said toys aligned with Indian culture and ethos should be used as pedagogical tools across all Anganwadi Centres and Schools.</span><br />'' <span style="color: #222222;"> </span><br />'' <span style="color: #222222;">He suggested that youth should be engaged to come up with innovative designs and toys that can instill a sense of pride towards National goals and achievements.</span><br />'' <span style="color: #222222;"> </span><br />'' <span style="color: #222222;">The Prime Minister noted that toys can be an excellent medium to further the spirit of 'Ek Bharat, Shreshtha Bharat'.</span><br />'' <span style="color: #222222;"> </span><br />'' <span style="color: #222222;">He exhorted that toys should reflect Indian value system and culturally established environment-friendly approach.</span><br />'' <span style="color: #222222;"> </span><br />'' <span style="color: #222222;">Mr Modi also asked tourism as a tool be used to promote India's culture especially in regions which are renowned for handcrafted toys.</span><br />'' <span style="color: #222222;">   </span><br />'' <span style="color: #222222;">The Prime Minister also emphasized the need to organize hackathons for youth and students for innovations in toy technology and design, including online games, to reflect Indian ethos and values.</span><br />'' <span style="color: #222222;"> </span><br />'' <span style="color: #222222;">He laid said India should tap huge potential in digital gaming arena and lead the sector by developing games that are inspired from Indian culture and folk tales.</span><br />

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