<span style="color: #222222;">A two-day workshop aimed at enhancing the knowledge base of journalists on the issues related to the loss of biodiversity and training them to strategically communicate to the people to bring about behavioral change was held in New Delhi yesterday.&nbsp;</span><br />” <br />” <span style="color: #222222;">The workshop was jointly organized by the Indian Institute of Mass Communication and the National Biodiversity Authority. NBA Chairperson Dr. B. Meena Kumari underlined the need for creating awareness about biodiversity conservation among the media.&nbsp;</span><br />” <br />” <span style="color: #222222;">She reiterated that such an engagement is critical for enhancing the strategic involvement of people in biodiversity conservation.&nbsp;</span><br />” <br />” <span style="color: #222222;">Delivering the keynote address, IIMC Director-General K.G. Suresh, said media must endeavor to help in bringing about an attitudinal change among the people towards biodiversity preservation.</span><br />” &nbsp;