Human Resource Development Minister Ramesh Pokhriyal Nishank has said that it is the duty of every institution to promote their good work through various media platforms. <br />'' <br />'' He said that social media is a good tool for this purpose and social media champions have a very important role to play in building and maintaining the image of their organisations by highlighting their achievements. <br />'' <br />'' The Minister said this while inaugurating a National Workshop on Social Media Outreach and Communication in New Delhi today. <br />'' <br />'' He said the purpose of the workshop is to bring the social media communication and outreach of various institutions under one umbrella and to open a channel for day to day communication and dialogue. He said Social media has become a powerful tool to connect, interact and collaborate<br />''  <br />