<span style="color: #222222;">An intensive campaign to popularise the use of face masks is being implemented in various districts of the Tamilnadu Delta region.</span><br />'' <span style="color: #222222;"> </span><br />'' <span style="color: #222222;">People are sensitized about the importance of compulsory wearing of face masks in public places in the first phase.</span><br />'' <span style="color: #222222;"> </span><br />'' <span style="color: #222222;">Illustrated pamphlets showing the proper way of wearing masks in such a way that both the nose and mouth are covered are widely distributed among the general public during this phase.</span><br />'' <span style="color: #222222;"> </span><br />'' <span style="color: #222222;">Instructions on how to use masks, how to maintain public hygiene are given in local language also in these pamphlets.</span><br />'' <span style="color: #222222;"> </span><br />'' <span style="color: #222222;">In some municipalities, face masks are procured on a wholesale basis and are distributed freely on a one time basis to inculcate the habit of wearing face masks when ever people go out.</span><br />'' <span style="color: #222222;"> </span><br />'' <span style="color: #222222;">In the final phase punitive fines are collected from people who do not wear masks.</span><br />'' <span style="color: #222222;"> </span><br />'' <span style="color: #222222;">In Ariyaloor district, bordering Trichy, fine amounting upto 37500 rupees has been collected by the police and revenue officials.</span><br />'' <span style="color: #222222;"> </span><br />'' <span style="color: #222222;">However, it is generally reported that the awareness programmes have resulted in increasing the usage of face masks in public places.</span><br />''