India should be setting quality standards for products rather than following global norms. <br/><br/>Addressing the 4th National Standards Conclave in New Delhi, Commerce and Industry Minister Nirmala Sitharaman stressed on timely dissemination of regulations for better implementation. <br/><br/>She called on the industry to produce quality products at an affordable price so that import of cheaper products can be contained. The minister said technology will play a very critical role in standard setting and conformity assessment and there is a need to factor this in.<br/><br/>Launching a portal of standards developed jointly by the commerce ministry and industry body CII, Sitharaman said this website will be providing all the information relating to standards and conformity assessment.