May 25, 2022 8:31 PM

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I&B Ministry lauds All India Radio for authenticity in news presentation and trust it enjoys among listeners

<span style="color: #222222;">Information and Broadcasting Ministry has said that when it comes to trust and authenticity in the news media industry, the News network of All India Radio outshines one and all.<br />''<br />''Reuters Institute vouched for the same in the report in 2021 and this is further corroborated by the trailblazing milestones being achieved by the digital platforms of the All India Radio News network. The Ministry said, the most recent being three million followers on Twitter. Since entering the social media platform in 2013, AIR NEWS Twitter handle has seen consistent growth with impressions clocking around a million per day. Apart from this handle, regular updates are also available on @AIRNewsHindi and @AIRNewsUrdu. AIR is also disseminating News in regional languages through its 44 Twitter handles across all States and Union Territories.<br />''<br />''In yet another landmark, the number of followers on Facebook for AIR News has crossed 3.4 Million. The followers on the AIR News Facebook page are from more than 43 different countries. Radio shows like World News program, with a focus on the Indian perspective, became popular in a very short span of time.<br />''<br />''Prasar Bharati CEO Shashi Shekhar Vempati met the social media team at Akashvani Bhawan and lauded the feat. Principal Director General, All India Radio News, N. Venudhar Reddy said that it is the result of teamwork and a reflection of the credibility AIR News enjoys among people.<br />''<br />''Our Correspondent reports that the growth of the 'News on AIR official' YouTube channel to 4.5 Lakh subscribers in a short duration of three years reflects the relevance of All India Radio news on all platforms.<br />''<br />''In tune with the changing times, AIR News has expanded its footprint across multiple social media platforms in a big way to reach out to the maximum number of listeners, especially the youth. All India Radio has been providing News updates on various other digital platforms like YouTube, App, Website, Facebook, Instagram, and Koo. NewsOnAir App has proven to be a game-changer for All India Radio as 270 All India Radio streams are available on NewsOnAir App in India and globally in more than 190 countries. Some of the AIR streams on the NewsOnAir App like Vividh Bharati, AIR Punjabi, and AIR News 24X7 are very popular in many of these countries.</span>

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