Minister of State for Information and broadcasting Col Rajyavardhan Rathore has said that the Government intends to make the North East Film Festival a People's Movement. Inaugurating the 3 days North East Film Festival in New Delhi today, Mr Rathore said, the government remained committed to promote and facilitate popular cinema of the North East so that a long lasting brand equity to the films of the region could be established through such events and film festivals.<br/><br/>During his address, the Minister specifically mentioned that the Information and broadcasting had undertaken special measures to promote the flow of quality information in the region through the Prasar Bharati network. Mr Rathore said, the current FM Phase III auction had earmarked 15 channels for bidding which would enable the growth of radio in the region in the private FM domain.<br/><br/>He also mentioned that efforts were being made to fast track the process of establishing the Film making institute at Arunachal Pradesh. The Minister said, this initiative was part of the overall vision to promote and strengthen youth talent from the North-Eastern Region.