Centre will soon launch an 'Asli Tarakki (Real development)' campaign in the five cities of the National Capital Region to promote awareness about the need for sanitation. As many as 450 select youth with communication skills and leadership qualities will be engaged in the campaign as lead motivators. <br/><br/>The Urban Development Ministry today signed a MoU with Nehru Yuvak Kendra(NYK) in this regard. As per the MoU, NYK will deploy 50 enthusiastic, experienced in public speaking and educated youth for 52 days each of the five municipal areas of Delhi, Faridabad, Gurgaon, Ghaziabad and Noida for a mass awareness movement for successful implementation of Swachh Bharat Mission. <br/><br/>The youth will be selected during a two day orientation workshop and will be given further training to undertake awareness and motivational campaigns. They would also use social media extensively. The Ministry would enable a dedicated page on Swachh Bharat Urban portal for weekly uploading of activities and furnishing information on number of citizens reached out and other activities.<br/><br/>Under the 4.70 crore rupees pilot youth engagement, a total of 23,400 man days would be spent promoting Swachh Bharat Mission objectives in urban areas.