<span style="color: #222222;">Senior BJP leader Shivraj Singh Chouhan has said, the party will launch a 35-day-long special membership drive next month as part of efforts to expand its base in the country, especially in states where it is not in power.<br />''<br />''He was addressing a press conference in Mumbai on Thursday.<br />''<br />''The former Madhya Pradesh Chief Minister was in March appointed the chief of the party's membership drive. He said this drive, called Sangthan Parv, is an elementary step towards achieving the party's goal.<br />''<br />''The campaign assumes significance since it is being launched ahead of the Maharashtra Assembly polls scheduled in October. </span><br />