Army Welfare Housing Organisation (AWHO) has come up with a Private Industry Collaborative Business Model to facilitate acquiring houses from reputed private builders at discounted prices for Army personnel and Veer Naris. Defence Ministry in a release said, a pilot project is being undertaken in Delhi and NCR and based on its success, similar ventures will be executed in other locations. It said, Army personnel by virtue of deployment in remote areas find it extremely difficult to invest time in buying a good house. Major advantages of this new concept are detailed market research to identify the most suitable builder and project, negotiations for price reduction, due diligence and buyer friendly terms and conditions. An MoU was signed today by Lt General Rakesh Sharma, Chairman AWHO and Mr Samir Jasuja, MD, Prop Equity Analytics in this regard.<br/>''<br/>