<span style="color: #222222;">Sustained campaigns by the Tourism department coupled with other revolutionary measures towards tourism promotion in Jammu and Kashmir lured about 80 lakh tourists throng the UT to enjoy its scenic splendor and grandeur, from October to March 2022". The UT is witnessing a steep rise in tourist influx to the picturesque world-famous destination of the country due to various remarkable initiatives launched by the department to offer the tourists a wide range of attractions. Union government is supplementing the efforts of the J & K tourism department with all the resources and necessary support. 'Liberal funding of a record budget allocation of Rs 786 crore, Rs 509 crore higher than last budgetary allocation, speaks volumes of the Union government's keenness to boost tourism infrastructure and related services in Jammu and Kashmir'.</span>